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X-ORIGINAL-URL:https://visithogsback.co.za/site/
X-WR-CALNAME:Visit Hogsback
X-WR-CALDESC:Everything you need to know
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BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-bc9c8c705927bf419147ab7491c54896@visithogsback.co.za
DTSTART:20211005T140000Z
DTEND:20211005T150000Z
DTSTAMP:20211005T171600Z
CREATED:20211005
LAST-MODIFIED:20211005
PRIORITY:5
TRANSP:OPAQUE
SUMMARY:Social media for TPOs- How can you fill those beds?
DESCRIPTION:\nAs TPOS (Tourism Provider Organisations) we faced a hard time over the Covid period. As we could not operate as per usual, we had to be innovative in keeping our tourism going through these hard times. Now more than ever it is important to take social media serious if we want to make sure that we keep our beds full! Hogsback has grown tremendously as a preferred destination due to our amazing nature and strong online presence! \n\n\n\nWhether ignore it, or embrace it, social media is huge and it is here to stay. As a TPO we would be a little short sighted not to seriously consider using social media as part of our marketing strategy to fill our beds. You can communicate with past guests, , and have the potential to reach out to hundreds of new guests around the world all at the same time. And it is free!\n\n\n\nWe currently have over 60 accommodation TPOs and can sleep over a 1000 people.  Thus means we have to up our game if we want to fill our beds. We need to work together in marketing Hogsback to a discerning guest that will value our vision for Hogsback. \n\n\n\nSo how can we do that? How can we fill our beds and compete ethically with each other in lean times? \n\n\n\nMaking sure that we create a positive image, not only of Hogsback, but also of our establishment, is vital. Social media allows us to do that, but we need to plan, look after and grow our online homes in the same way that we maintain and look after our physical spaces. \n\n\n\nIn this workshop we will:\n\n\n\nUnderstand which spaces are important for tourism and why.Look at all the Hogsback related spaces and see how we can promote our own places optimally using those spaces.See how we can support one another and create an optimal following that will make sure that we fill our beds and create a happy tribe of returning guests. Stand out in the crowd. \n\n\n\nWhere?\n\n\n\nThis workshop will take place ONLINE in zoom. Once you have booked, you will receive the link to the  online webinar via email and Whatsapp to participate on your computer or phone. Make sure that You are in the waiting room 5 minutes beforehand so that we can start at 5pm promptly.\n
URL:https://visithogsback.co.za/site/events/social-media-for-tpos/
ORGANIZER;CN=Maggie:MAILTO:maggie@hogsback.info
CATEGORIES:Events,Workshops
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